A second poll in 24 hours confirms Tories have overtaken Reform as 'Badenoch bounce' continues to build


Kemi Badenoch's post-conference surge is now confirmed across multiple pollsters, with More in Common putting the Conservatives on 24 per cent — three points clear of Nigel Farage's Reform UK and just four behind Labour. A year ago the same pollster had Reform on 33 per cent; they now sit at 21. Badenoch's personal approval rating has hit an all-time high of +5, while Farage's has slid to -26.
Reform's collapse is stark: a Freshwater Strategy poll also recorded a two-point drop for the party, with the Tories gaining two points in the same survey.
More in Common director Luke Tryl noted Badenoch's approval has risen even among Reform voters to +18, suggesting she is actively pulling defectors back to the Conservatives.
