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Chinese car giant Chery launches its Lepas EV brand in the UK with a target of 60 dealerships by the end of 2026

Lepas, the fourth Chery International brand to enter the UK, unveiled three new models at its London launch, targeting two per cent of the British market.
Lepas, the fourth Chery International brand to enter the UK, unveiled three new models at its London launch, targeting two per cent of the British market.

Chery International's fourth UK brand, Lepas, made its official debut at a VIP event in London's King's Cross, where the L6 electric SUV was revealed in complete UK trim before its planned autumn sales launch. Arnold Clark and Stoneacre Motor Group are among the dealer groups that have joined the network, while Black Horse and Lex Autolease, both arms of Lloyds Banking Group, will handle finance and leasing.

The L6 EV features a 65kWh battery with a claimed 279-mile range and can charge from 10 to 80 per cent in around 25 minutes.

Lepas is targeting a 2% UK market share within a year, with the UK acting as the launchpad for its broader European expansion.

Lepas CEO Zhai Xiaobing said: 'We are not here simply to introduce another new energy vehicle brand — we come to offer Britain something.'

Morecampaignlive.co.ukChery International unveils electric car brand with immersive experiencecardealermagazine.co.ukLepas unveils L6 electric SUV as Chinese brand ramps up UK launchtheevreport.comLEPAS UK Dealer Network Targets 60 Sitesevfleetworld.co.ukFleet challenger Lepas officially launches in UK with VIP event and triple SUV debut - EV Fleet World
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