Gen Z ticket rush for the 1,000-year-old Bayeux Tapestry beats Spider-Man and the person, bank data shows
Visitors outside the British Museum in September. The second batch of Bayeux Tapestry tickets sold out within three hours, with under-35s accounting for 55% of first-hour buyers.Tom Holland starred in Spider-Man: Brand New Day, whose opening morning generated £6,300 — less than half the £14,100 spent on Bayeux Tapestry tickets in the same window.
Monzo cardholders paid the British Museum £14,100 in the first hour after the second batch of tickets went live at 10am last Wednesday. That was 48 times a normal Wednesday morning, and 55% of buyers were under 35. The Odyssey drew just £7,000 and Spider-Man: Brand New Day £6,300 on their opening mornings. Within two hours, spending had hit £30,500.
Tapestry buyers spent £97 on average at checkout, against £19 for Spider-Man.
The two-hour rush beat a Saturday night at Koko, Fabric and four other venues by 60%.
The museum banned photos after calling the response 'extraordinary', and 89,000 people joined the online queue.
