Scammers send owners AI-faked photos of their missing cats and threaten to kill the pets unless reward cash is paid

Fraudsters are threatening to kill pets unless desperate owners hand over cash, using AI tools to generate convincing fake photos of missing cats and fabricated stories about finding them. Stephanie Young, a foster carer from Birmingham, was sent AI-faked images of her missing cat Buddy and hit with threats to 'sell or murder' him when she questioned the scammer. Nearly £1.3 billion was stolen by fraudsters in the UK in 2025 as AI-enabled crime surges.
Scammers demand Apple gift cards rather than cash, making payments harder to trace or reverse.
Neena Chauhan spotted a deepfake after the fraudster took a photo from her missing poster and digitally placed Creed in a garden setting.
Victims report scammers posing as deaconesses or carers with autistic children to trigger sympathy before turning abusive.
