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SNP is to launch its biggest pro-independence campaign since 2014 with a £100,000 'hearts and minds' push

John Swinney will launch the 'Choose Scotland' independence campaign this weekend, backed by a £100,000 budget and targeting nearly 1.5 million households, after a new poll put Yes support at 52%.
John Swinney will launch the 'Choose Scotland' independence campaign this weekend, backed by a £100,000 budget and targeting nearly 1.5 million households, after a new poll put Yes support at 52%.
A new poll puts Yes support at 52%, the figure driving John Swinney's 'Choose Scotland' campaign targeting nearly 1.5 million households this weekend.
A new poll puts Yes support at 52%, the figure driving John Swinney's 'Choose Scotland' campaign targeting nearly 1.5 million households this weekend.

John Swinney will announce the 'Choose Scotland' campaign at the SNP's Aberdeen conference this weekend, declaring that "the wind is in the sails of the SNP and the Yes movement." The campaign will run until Christmas, targeting nearly 1.5 million households with an independence survey and what the party calls its largest-ever online ad campaign outside an election.

A 'national day of action' on St Andrews Day will see SNP activists delivering leaflets across the country, anchored by a new pro-independence party political broadcast.

Swinney says independence is now "in the lead" and points to the SNP holding the biggest pro-independence majority in Holyrood's history as evidence momentum is building.

The SNP's Deputy First Minister has also predicted an 'emphatic' SNP win at the next Westminster election, raising the stakes for Labour's grip on Scottish seats.

Morebirmingham-now.co.ukSNP to launch ‘biggest independence campaign’ since 2014 referendumAOL News UKSNP set for ’emphatic’ Westminster win, says Scotland’s Deputy First MinisterThe HeraldSNP to launch biggest pro-independence campaign since 2014 referendumFinancial TimesPath to Scottish independence back in spotlight at SNP conference
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